Ashleigh O'Neill

Fashion Brand Marketing BA(Hons)

I am a ‘Fashion Brand Marketing’ graduate, seeking to further my knowledge and experience within the marketing industry. During my time spent studying I have discovered my confidence, creative flair and developed my skill-set.

I am an enthusiastic and inspired individual with a strong work ethic, creative mind and excellent written and verbal communication skills.
 
During my final year I formed a definitive style, solidifying my interests and desired future path. I worked to merge fashion with music to in-keep with my knowledge and interests. My main passion lies in music, therefore, I smoothly integrated this into both my degree and personal work.Highlighting this, my dissertation focuses upon ‘The revival of 1970s styles in fashion and music through cultural influences within British society.’ A topic I am hugely passionate about, and enjoyed researching further.
 
During my Final Major Project, I created a collaborative concept based upon a collaboration between Fred Perry and the independent record label ‘Scruff of the Neck’.  This was my favourite project across my degree, as it gave me the power to create exactly what I wanted. I chose my favourite businesses to create an exciting concept, promoting musicians through various organised events and campaigns.

Downloads

Final Major Project poster overview

(PDF – 8.37 MB)