Ellen Parr

Fashion Brand Marketing BA(Hons)

During my time completing my undergraduate degree, I have built upon my skills and knowledge to support my career development within the fashion marketing and content creation industry. I have enhanced my creative outlook through projects and placements throughout the duration of the course.

My final year of study is where I have flourished and truly understood where my passions lie. For example, working with a team of students to produce the fashion magazine ‘Dupe’, provided me with confidence in my abilities and fuelled my desire to succeed within the fashion industry. I was able to comply to the given brief, work harmoniously with other team members and create original content to the best of my ability with exceptional attention to detail.

Following on from a placement year with the fashion and lifestyle brand, Jack Wills, I then focused on the company for my final major project. My placement year allowed me to expand my creativity and grasp the attitudes and values of the brand. This was used to my advantage when working to my own self-defined brief of conducting a brand repositioning. I was able to create exciting concepts and content to promote the brand through a marketing campaign.